# Go Fig > Go Fig is an agentic operations platform for high-touch B2B outbound sales teams: agents that work your pipeline from first touch through close and onboarding, on data captured into infrastructure you own. Go Fig is a software company in Greenville, South Carolina. An agent is three parts: skills (what it knows how to do), triggers (a cron, a webhook, or a change in the data itself), and actions (taken autonomously, or queued for a person to approve). Autonomous versus approval is set per agent and per action, by the customer. Scope: Go Fig works the pipeline a team already has. Demand generation, list building, lead sourcing and anything else upstream of first touch is marketing, and Go Fig does not sell it. Long-form context for answer engines, including plans, rollout, security and competitive positioning, is at https://gofig.ai/llms-full.txt. ## Product - [Sales Administrative Assistant](https://gofig.ai/product/sales-assistant/): The wedge agent. Takes the admin tax off outbound reps: CRM hygiene, activity logging, and follow-up drafting. - [Celeste](https://gofig.ai/celeste/): The AI analyst included on every plan. Answers only from the customer's connected data, with an audit trail on every answer. - [Advanced Analytics](https://gofig.ai/product/analytics/): Live dashboards drilled to source and a pivot builder on a real SQL engine, on the same governed model the agents read from. - [Insights told via podcasts](https://gofig.ai/product/insights/): Short audio briefings generated from the customer's own data. - [Spreadsheet sync](https://gofig.ai/product/spreadsheet-sync/): Bi-directional sync that keeps the Excel models a team already built running on live data. - [Integrations](https://gofig.ai/integrations/): 100+ prebuilt sources across CRM, ERP, accounting, warehouses, databases and files. Custom connectors on request. - [Security](https://gofig.ai/security/): SOC 2 Type II, SSO, MFA, role-based access, AI model governance, audit trails and data lineage. ## Pricing and getting started - [Pricing](https://gofig.ai/pricing/): Published self-serve plans with users and AI credits included in each, plus how custom builds and Enterprise are quoted. - [Book a discovery session](https://gofig.ai/demo/): The conversion path. A free session where a solutions engineer maps a team's sales system and which agents would take work off it. - [Deployment and custom builds](https://gofig.ai/services/): What a rollout includes end to end, and bespoke systems built on infrastructure the customer owns. - [Agent Readiness Assessment](https://gofig.ai/scorecard/): Six questions scoring whether a sales system is ready for agents. Bands are High, Developing, or Early Agent Readiness. ## Company - [About Go Fig](https://gofig.ai/about/): Founder story, how the company works, and the customer research the product is built on. - [Investors](https://gofig.ai/investors/): The thesis, the market, and how the company is being built. - [Blog](https://gofig.ai/blog/): Writing on agents, revenue operations, and the data layer underneath them. - [Glossary](https://gofig.ai/glossary/): Sixty-plus definitions across data, AI, analytics and finance terminology. - [Comparisons](https://gofig.ai/compare/): Index of how Go Fig differs from BI tools, planning software, agent frameworks, custom pipelines and an ERP migration. ## Industries - [Real estate](https://gofig.ai/industries/real-estate/): Agents applied to a brokerage sales system: agent rosters, transaction data, and the back office it feeds. - [Construction](https://gofig.ai/industries/construction/): Agents applied to a contractor sales system: bids, job costing, and the systems that carry them. - [Manufacturing](https://gofig.ai/industries/manufacturing/): Agents applied to a manufacturer sales system: quotes, orders, and the ERP underneath. - [Private equity](https://gofig.ai/industries/private-equity/): Agents applied across a portfolio: sourcing coverage, portfolio company reporting, and consolidated data. ## Comparisons - [Go Fig vs. Anaplan](https://gofig.ai/compare/go-fig-vs-anaplan/): How Go Fig compares to Anaplan for mid-market finance teams. - [Go Fig vs. BI Tools (Tableau, Power BI, Looker)](https://gofig.ai/compare/go-fig-vs-bi-tools/): How Go Fig compares to traditional BI platforms. - [Go Fig vs. Custom Data Pipelines (Fivetran, dbt, Snowflake)](https://gofig.ai/compare/go-fig-vs-custom-data-pipelines/): How Go Fig compares to building a custom modern data stack. - [Go Fig vs. Datarails](https://gofig.ai/compare/go-fig-vs-datarails/): How Go Fig compares to Datarails for finance teams. - [Go Fig vs. ERP Migration](https://gofig.ai/compare/go-fig-vs-erp-migration/): How Go Fig compares to a full ERP migration. - [Go Fig vs. Excel for Financial Reporting](https://gofig.ai/compare/go-fig-vs-excel/): How Go Fig compares to Microsoft Excel for finance teams. - [Go Fig vs. Manual Spreadsheet Workflows](https://gofig.ai/compare/go-fig-vs-manual-spreadsheets/): Manual spreadsheet workflows consume 15-25 hours a week of finance labor before anyone diagnoses margin or trusts the numbers. - [Go Fig vs. Power Query for Financial Reporting](https://gofig.ai/compare/go-fig-vs-power-query/): How Go Fig compares to Microsoft Power Query for finance teams. - [Go Fig vs. Runway Financial](https://gofig.ai/compare/go-fig-vs-runway/): How Go Fig compares to Runway for finance teams. ## Recent writing - [Go Fig Selected as a Venture Atlanta 2026 Showcase Company](https://gofig.ai/blog/go-fig-selected-venture-atlanta-2026-showcase-company/): Go Fig has been selected as a Venture Atlanta 2026 Showcase Company, joining the Southeast's most promising tech companies in… - [Draft, Never Send: How to Deploy AI in High-Stakes Work](https://gofig.ai/blog/draft-never-send-ai-for-high-stakes-work/): The instinct to automate everything on day one is what kills most AI projects. - [Claude for Excel for FP&A: Setup Guide and Best Practices](https://gofig.ai/blog/claude-for-excel-fp-and-a-setup-guide/): Claude for Excel opened to Pro subscribers in January 2026. - [How First Principles Thinking Transforms the CFO Role](https://gofig.ai/blog/finance-leader-systems-thinker-first-principles/): The best CFOs I've met don't accept 'that's just how it works.' They apply first principles, the same way Elon Musk rethought… - [5 Tools to Cut Your Month-End Close in Half](https://gofig.ai/blog/5-tools-to-automate-month-end-close/): The 5 best tools to automate month-end close for mid-market finance teams, from free Excel add-ins to full data integration… - [Go Fig March 2026 Product Updates: Celeste is Here](https://gofig.ai/blog/go-fig-march-2026-product-updates-celeste-launch/): Celeste, Go Fig's AI analyst, launches with dashboard generation from a prompt, streaming answers, @mention context, follow-up… - [Workday RaaS Explained: Reporting as a Service - A Complete Guide](https://gofig.ai/blog/workday-raas-explained-complete-guide/): Stop manually exporting spreadsheets. Learn how to turn Workday reports into JSON, XML, or CSV API endpoints with RaaS to… - [Go Fig January 2026 Product Updates: Revamped Flows powered by AI](https://gofig.ai/blog/go-fig-january-2026-product-updates-revamped-workflows-powered-by-ai/): January 2026 updates: rebuilt Flow automation builder, smarter Celeste AI that creates flows from a prompt, auto duplicate… ## Optional - [AI Classification](https://gofig.ai/glossary/ai-classification/): Go Fig's automated categorization and tagging of transactions, expenses, and data records, using machine learning to… - [AI Financial Analyst](https://gofig.ai/glossary/ai-financial-analyst/): Autonomous AI agent that performs the work of a junior or mid-level analyst, data pulls, reconciliation, segmentation… - [Automated Insights](https://gofig.ai/glossary/automated-insights/): Go Fig's proactive intelligence feature that continuously monitors your data, detects anomalies and trends, and… - [Board](https://gofig.ai/glossary/board/): A Go Fig Dashboard is a real-time visual display of KPIs, metrics, and trends powered by centralized data… - [Celeste](https://gofig.ai/glossary/celeste/): Go Fig's AI Analyst that proactively surfaces insights, explains variances in plain English, answers questions about… - [Data Catalog](https://gofig.ai/glossary/data-catalog/): AI-powered inventory of all your connected data sources, tables, fields, and metrics, making it easy to discover what… - [Excel Bi-Directional Sync](https://gofig.ai/glossary/excel-bidirectional-sync/): Go Fig's two-way synchronization between your Excel spreadsheets and source systems, automatically pulling live data… - [Flow](https://gofig.ai/glossary/flow/): A Go Fig Workflow is an automated data pipeline that moves, transforms, validates, and delivers data on a schedule or… - [FP&A Agent](https://gofig.ai/glossary/fp-and-a-agent/): AI agent focused on the FP&A function: rolling forecasts, what-if scenarios, headcount and budget planning, and board… - [Semantic Layer](https://gofig.ai/glossary/semantic-layer/): Go Fig's unified data model that defines consistent metrics, dimensions, and business logic across all reports… - [Blog archive](https://gofig.ai/blog/all/): Every post, unpaginated. - [Nathan Freystaetter](https://gofig.ai/authors/nathan/): Founder and author of most of the writing on this site. - [Agent readiness framework](https://gofig.ai/scorecard/framework/): How the assessment scores a sales system, and what each band means. - [Privacy policy](https://gofig.ai/privacy/): How Go Fig handles personal data. - [Terms of service](https://gofig.ai/terms/): Terms governing use of the platform. - [Data processing addendum](https://gofig.ai/dpa/): Processor terms for customer data. - [Extended context](https://gofig.ai/llms-full.txt): The long-form answer-ready briefing: product, pricing, rollout, security, competitive positioning. - [RSS feed](https://gofig.ai/rss.xml): New posts. - [Sitemap](https://gofig.ai/sitemap-index.xml): Every indexable URL, including the pages this index leaves out.