Usage next to revenue
See which customers use the product most and least beside what each one pays, so you know where revenue is at risk well before renewal.
Go Fig + Amplitude
Go Fig reads your Amplitude product usage so active accounts, quiet ones, and usage trends sit next to revenue and renewals in dashboards and Celeste.
Key facts
What you can do with Amplitude in Go Fig
Amplitude shows what people do in your product. That rarely reaches the people who run the business, or the person about to call a customer. Go Fig reads your Amplitude events, users, sessions, and cohorts and puts them beside the accounts in your CRM and the revenue in your books. Once usage is matched to your accounts, a dashboard can show how much each customer uses the product next to what they pay. Celeste, Go Fig's AI analyst, can answer questions about an account's usage in plain words. Before a renewal call, anyone can see whether a customer has been active or has gone quiet. Go Fig only reads from Amplitude and never changes anything there.
Spot accounts ready to expand
Ask Celeste which customers are most active, then check those accounts in your CRM before you reach out.
Usage before a renewal call
See whether an account has been using the product or has gone quiet, so the renewal conversation starts from what is true.
What Go Fig reads from Amplitude
How to connect Amplitude
Copy your Amplitude keys
In Amplitude, open the settings for the project you want to connect and copy the API key and the secret key. Each Amplitude project has its own pair.
Paste them into Go Fig
Add both keys in Go Fig. The secret key stays with Go Fig and is used only to read your data.
Go Fig brings in your usage data
Go Fig brings in past records on the first connection, then keeps them current. It keeps a copy in its secured Google Cloud storage in the US, walled off from every other company's data.
Ask about an account
Ask Celeste about a customer you know well to check that usage lines up with the account in your CRM. If it doesn't, a solutions engineer can help match the two.
Questions about Go Fig + Amplitude
How does this help the business?
Product usage says a lot about whether a customer will renew or grow, and it usually sits apart from the revenue numbers. With both in one place, you can see which customers are active and which have gone quiet, and whoever owns the account walks into the renewal call knowing.
Can Go Fig change anything in Amplitude?
No. Go Fig only reads from Amplitude. It never creates, edits, or deletes anything there.
What do we need to connect it?
The API key and secret key from your Amplitude project settings. There is no sign-in flow for Amplitude, the keys are how it connects.
Where does our Amplitude data live?
Go Fig keeps a copy in its secured Google Cloud storage in the US, walled off from every other company's data.
How often does it update?
Once a day by default, at a time your team sets. Larger plans can update it every hour or every 15 minutes.
Ready to connect Amplitude?
A solutions engineer connects it with you on the call. Then you see Go Fig work on your own data.