Know what they searched for
When your CRM records which campaign a contact came from, you can see the campaign and keywords behind it and open the call on that need.
Go Fig + Google Ads
Go Fig reads your Google Ads campaigns so you can see which search campaign an account came from before a call.
Key facts
What you can do with Google Ads in Go Fig
A prospect who found you through a search ad was looking for something specific. Go Fig reads your Google Ads campaigns, keywords, and results so you can see what that was. Before a first call, you know which campaign a contact came from and can open on the problem they searched for. Celeste, Go Fig's AI analyst, can answer questions about campaigns in plain words. Go Fig only reads from Google Ads and never changes a campaign, bid, or budget.
Same facts as marketing
Ask Celeste which campaigns the accounts in your pipeline came from, and bring real answers to your next conversation with marketing.
Context for your brief
Campaign details sit beside your deals, so your brief carries where a conversation started without you logging into Google Ads.
What Go Fig reads from Google Ads
How to connect Google Ads
Sign in with Google
Sign in with the Google account that has access to your Google Ads accounts (OAuth). Go Fig asks only for permission to read.
Go Fig brings in your campaigns
Go Fig reads campaigns, ad groups, keywords, ads, and their results. It brings in past records on the first connection, then keeps them current.
Connect your CRM too
Campaign data is most useful next to your deals. If your CRM is connected, Celeste can work across both.
Ask about a campaign
Ask Celeste about a campaign you know to check the data came through as expected. A solutions engineer can help if something looks off.
Questions about Go Fig + Google Ads
Will Go Fig bring me new leads from Google Ads?
No. Go Fig works the pipeline you already have. Reading your ad data gives you context on accounts, it does not run or change your ads.
Can Go Fig change our campaigns, bids, or budgets?
No. The connection is read only. Go Fig never creates, edits, or pauses anything in Google Ads.
Who should sign in?
Someone whose Google account can see your company's Google Ads accounts, usually a person on your marketing team.
Where does our Google Ads data live?
Go Fig keeps a copy in its secured Google Cloud storage in the US, walled off from every other company's data.
How often does it update?
Once a day by default, at a time your team sets. Larger plans can update it every hour or every 15 minutes.
Ready to connect Google Ads?
A solutions engineer connects it with you on the call. Then you see Go Fig work on your own data.